'PARADAIZ TAPE MAȘINA'
MIXED-MEDIA PRESENTATION AT ROKOLECTIV FESTIVAL
PARADAIZ TAPE MAȘINA is an ongoing art history project set to preserve, archive and analyze the very poorly studied and almost forgotten, yet fairly exotic and successful oriental party music (or Proto-manele) scene set in Romania's pre-revolution and economic transition years.
The presentation was part of the international avant-garde electronic music and contemporary arts festival Rokolectiv 2015 and was hosted by ODD art gallery in Bucharest. It led to an open discussion about this scene which built its own system of production and distribution, functioning as a counter-culture, far away from the mainstream media interest and rejected by intellectuals and opinion-makers. This lo-fi oriental music scene ultimately paved the way to the professional Manele Pop industry that today produces probably the most popular music in the country.